Content – Road to the Red Circle Ep 01

If you want to design a high-stakes short-form Talk people will remember, start with one Core Idea and build your entire Talk around that concept.


  • Explore what matters the most to you.

    The first step is to boil your ideas down to a single Core Idea. Come up with multiple Core Idea candidates and narrow to the one you want to focus your entire Talk on.

  • Understand that there is no official format.

    In the TED and TEDx world, if every Talk followed the same format they would all sound the same. There is no official structure and instead you can explore the variations in sequencing to bring your thoughts to life.

  • Embrace the journey of drafts.

    As you develop your content, it is completely normal to go through many, many drafts. Each version can allow you to refine your thoughts and bring your ideas to life.

Allow yourself room to grow with this Talk because the Talk will grow with you.Kymberlee

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