In your closing you're going to paint a picture of a new reality. What is possible for them if they do what you are recommending they take action on?
Celebrate the Close
It's all come down to this. This moment. Make it matter.
Include a Call to Action
Don't leave me asking "so now what??!" Give me a clear action that I can take now to make an impact.
Paint a Picture of Possibility
If I can see how taking action will specifically make a difference in my life, I -- your listener -- can help amplify your core idea by making an impact of my own.
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